Tag Archives: Behavioural

Behavioural finance: Why you invest the way you do and how to improve it

.Behavioural finance is an interdisciplinary field that studies of how people make financial decisions in the real world. One of the core focuses of behavioural finance is to identify the shortcuts (heuristics) and other mental quirks (biases) that affect people’s financial decisions, and how they can often go astray. Behavioural researchers then look for practical, empirically tested techniques to overcome these obstacles, where possible. The field is simply fascinating ... Read More »