Evolution of netball is key to game’s survival in crowded sports market

The challenge is nothing new for those in charge of Australian sport. Fragmenting audiences and a rapidly-changing broadcast model mean individual codes must habitually offer die-hard fans, would-be followers and vitally, sponsors and partners, new and digestible “products” and variants on the traditional. Fresh, it seems, is best. One of the richest codes in the land, the AFL, gets it ... Read More »

Sensible fans are bailing over sports’ depraved indifference

Carmelo AnthonyAP At 33 years of age and an NBA pro since 2004, Carmelo Anthony is still keeping both sides in the game. Sunday at home against the Timberwolves, Anthony hit a 3-pointer with 4.7 seconds left to give the Thunder a 113-112 lead. He then strutted around making with his three-shots-to-the-head gesture. But he was so busy kissing his ... Read More »

100 Women: Is the gender pay gap in sport really closing?

In the ranking of the 100 highest-paid athletes, there is just one woman – tennis star Serena Williams. She’s in position 51 and has an income that is $66m (£50m) lower than Cristiano Ronaldo’s, the world’s top earning sportsman according to Forbes. For the US women’s football team, their win in the 2015 World Cup got them a $2m (£1.5m) ... Read More »

Stick to sports? Here’s what these legends say about mixing politics and ballgames

“Stick to sports” has been heard this fall almost as much as “The President said what?” The developments surrounding the national anthem protests have put sports journalists in a vice: Do we ignore what athletes are doing on the field when it’s not sports? Or do we talk about it and potentially alienate the masses who want their sports page to be ... Read More »

Barcelona set to offer Lionel Messi lifetime contract

Barcelona are set to offer Lionel Messi a lifetime contract at the Nou Camp, according to CEO Oscar Grau. Messi agreed a four-year deal at the club in July, but he still hasn’t officially signed the deal. However, Grau told fans at the club’s annual general meeting that Messi – Barcelona’s all-time leading goalscorer – would be offered the chance to ... Read More »

When It Comes To Race And Sports, Who Owns An Athlete’s Opinions?

The NFL’s players are 70 percent black; its fans are 83 percent white and 64 percent male, according to online sports site The Real GM. And when it comes to the current controversy over the national anthem and players taking a knee, that statistic is playing a huge role. It leads to the idea, says Amira Rose Davis of Penn State ... Read More »

Sports Illustrated cover jinx hits the NFL

The Sports Illustrated cover jinx has shown no mercy to the NFL this season. Looking back at the magazine’s 2017 NFL season preview, there were four athletes featured as giants on the regional covers with a bunch of other league stars trying to tackle them. Those four athletes were Tom Brady, Aaron Rodgers, David Johnson and J.J. Watt. Two out ... Read More »

Panel: Sports fans want multiple options to watch games

How can you nourish sports superfans when it comes to watching games? Give them what they want, says Mark Cuban, tech investor and owner of the NBA’s Dallas Mavericks. Cuban made the suggestion during a panel discussion Tuesday at the Vanity Fair New Establishment Summit in Beverly Hills. Amazon executive Jeffrey Blackburn and Dallas Mavericks owner Mark Cuban (right) say young ... Read More »

Why did Sports Illustrated erase Colin Kaepernick?

Earlier this week, Sports Illustrated used Twitter to publicize its newest magazine cover. Against the American flag, a bricolage of professional athletes, coaches and owners lock arms around the tidy and seemingly uncontroversial phrase “A NATION DIVIDED, SPORTS UNITED.” It was a clear response to Trump’s stinging attack on the NFL. The digitally altered image creates a patchwork of athletes including LeBron ... Read More »

The Gold Rush: Will Newton ensure our chance to win the Oscar race this time?

I fail to understand the high-pitched annual fervour, of the electronic media in particular, in covering the Oscars. “Why don’t we win the Oscar? Where do we go wrong? What are the challenges faced by the Indian directors?” The same issues get churned year after year! I also fail to appreciate the fascination with these awards. Are we not mature ... Read More »